BML partners with MMPRC for destination marketing campaign
The partnership agreement was signed today between BML and MMPRC at the Arabian Travel Market (ATM), which was hosted in Dubai.
BML
The Bank of Maldives (BML) and the Maldives Marketing & Public Relations Corporation (MMPRC) have today established a partnership to promote the Maldives as a premier travel destination through the Bank’s global partner networks.
The partnership agreement was signed today between BML and MMPRC at the Arabian Travel Market (ATM) which was hosted in Dubai.
We are excited to collaborate with MMPRC on marketing the Maldives. Our exclusive global card partnerships allow us to launch far-reaching destination marketing initiatives to boost the country’s visibility worldwide and support the industry’s growth targets. We look forward to launching the campaign soon.
ATM is a major event that is hosted for inbound and outbound travel industry, providing a platform to connect global destinations with travel buyers and trade visitors. With this, the partnership between BML and MMPRC got the opportunity to offer exclusive value and insight for travellers seeking to visit the Maldives.
The destination campaign, in partnership with the Bank of Maldives, will be designed to offer exclusive value and convenience to our premium visitors. This strategic focus will enrich the travel experience and strengthen the Maldives as a destination of choice across the globe.
